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Just don’t do it - Attack of the political robo-callers.
Thursday, August 14, 2008
(Sacramento News & Review)By Cosmo
Garvin
Last election season, Bites was a very
popular voter. Jack Nicholson called
because he wanted Bites to vote for Hillary
Clinton. That was weird enough, but it was
followed shortly thereafter by an equally kooky
Robbie Waters,
who in his pitch-perfect impersonation of a
grumpy old drunk guy
explained that he was darn fed up with
something and so was supporting Kevin
Johnson for mayor. And when the election was over, just when
Bites thought it was safe to eat dinner,
there’s pre-recorded Dennis Kucinich
begging for money to impeach still-president
Bush. Well, all that may be over by the time the
fall elections roll around, thanks to the
efforts of Shaun Dakin, and his
D.C.-based organization, the National Political
Do Not Contact Registry (www.stoppoliticalcalls.org). “People are sick and tired of it. It’s
phone spam,” Dakin told Bites. It’s not that surprising campaigns do it,
said Dakin, it only costs
about a quarter-cent a call. But voters hate
them, and Dakin said he’s
gotten complaints from all over the country.
He says he even got
e-mails from Sacramentans complaining about
the recorded messages used
by the K.J. campaign. There are do-not-call lists, of
course, to protect you from
telemarketers and salespeople. But both state
and federal registries
exempt political robo-calls, along with
automated messages from
public-safety agencies and from your kids’
schools. But Dakin found out the California
Public Utilities Commission
codes actually ban robo-calls of all sorts,
unless they are introduced
by a live operator. Once Dakin’s group dug up
the rules, political
consultants started getting nervous. In fact,
Kucinich suspended his
robo-calls. “Nobody really knew this existed. Nobody
in the consumer and voter world knows about
this,” Dakin explained. Even the CPUC seems to have been caught off
guard by the revelation.
Agency spokespeople have said the law will be
enforced, but honestly,
they haven’t gotten all that many
complaints. Uh huh. “We have thousands of members waiting for
the phones to ring. And
when they get those calls, they are going to
be complaining,” Dakin
promised. Want to have your mind blown? U.S.
junk mail accounts for 30
percent of all of the mail sent anywhere in
the world. That’s 100
billion credit card offers, coupon fliers and
catalogs, produced and
mailed to addresses here in the United States,
according to the
conservation group ForestEthics. In
fact, according to the U.S. Postal
Service, more than 60 percent of all mail
sent in the United States is unwanted
advertising. Will Craven is heading up ForestEthics’ “Do
Not Mail” campaign.
According to the group’s just-released study,
titled “Climate Change
Enclosed,” the production and distribution of
all that junk mail is
responsible for 52 million tons of greenhouse
gases every year. The study equates the global-warming impact
of the junk-mail
industry to the greenhouse-gas pollution from
2.4 million cars, idling
24-seven, for one year. (For more crazy
comparisons, go to www.donotmail.org.) “It’s obsolete and we don’t want it,”
Craven told Bites. “You’d
think we’d have it out of our system by now.”
The group is trying to
bring attention to legislation pending in
several states that would
allow consumers to opt out of receiving junk
mail, and to create a
national Do Not Mail registry. Bites should
note, however, that the
proposal would exempt unwanted political
mail. And the group has powerful enemies of
course, namely the junk-mail lobby. In fact,
the trade association Mail Moves
America
dismisses all the hand-wringing over junk mail
with this
thought-provoking analysis, cribbed from their
Web site. “Direct mail
is not trees, it is printed
communication.”

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Robbie the
Robot.

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